steal this dvd

You wouldn't steal a car
You wouldn't steal a handbag
You wouldn't steal a television
You wouldn't steal a movie.

Just rented a movie and apparently they are still using this. I first saw it as a teenager like a decade ago, and I thought it was idiotic then. Do I even need to bother explaining the logical flaws in the argument? Is there anyone out there who didn't immediately come to the obvious conclusion? How can they not have got rid of it by now? I can only assume it's been so successful in halting piracy that they cannot afford to do away with it.

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